Hacking Keyword Targeting by Serving Interest-Based Searches – Whiteboard Friday
Posted by randfish Depending on your industry, the more obvious and conversion-focused keywords you might target could be few and far between. With Google continuing to evolve, though, there’s a whole...
View ArticleMastering Serving the User as Centroid to Reach Local Searchers
Posted by MiriamEllis “Google is getting better at detecting location at a more granular level—even on the desktop. The user is the new centroid.” - David Mihm The history of the centroid The above...
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